Category: Awww

New Budweiser Video a Pawesome Warning Against Drinking and Driving

Back in February, Budweiser’s heartwarming “Puppy Love” spot was, by far, the most beloved and popular of all the pretty amazing Super Bowl commercials.

The company may have topped itself with the new “Friends are Waiting” digital video it released Friday.

“Unlike previous spots from Anheuser-Busch’s flagship beer brand, the online-only content carries a more emotional tone and portrays how having a plan to get home safe can result in a positive ending,” the company stated in a press release.

It begins with a montage of Cooper, a Labrador Retriever puppy, growing up with his best friend, a young man named Luke. When his dog dad, holding a six-pack of Buds, takes off with his buddies in a car, Cooper becomes concerned as the hours pass.

“Friendship, camaraderie and enjoying great times are at the heart of Budweiser’s most popular campaigns, and this video maintains that tradition but with an unexpected twist,” Brian Perkins, the company’s vice president, said in the press release. “Budweiser is known for connecting with beer drinkers in memorable ways, and our efforts to promote responsible drinking through this video are no exception.”

“Friends are Waiting” has been viewed nearly 8 million times on YouTube since it was released Friday. It was created for Anheuser-Busch’s 5th annual Global Be(er) Responsible Day, which is intended to promote responsible drinking worldwide.

Grab a tissue (box) and enjoy. And never, ever drink and drive!

Photo via YouTube

Emmy Nominees Asked to Show Their Shelter Pet Love Tonight

During MTV’s Video Music Awards last night, Miley Cyrus brought international attention to youth homelessness in Los Angeles by having a homeless young man accept her award for video of the year. (Way to go, Miley!)

During tonight’s Emmy Awards, the Shelter Pet Project is also hoping to bring worldwide attention to another homelessness problem: the millions of pets in shelters.

Nominees and attendees are being asked to talk about their favorite rescued pets, and to share them on social media with the hashtag #shelterpetlove.

The mission of the Shelter Pet Project is to make shelters the first place potential adopters go to when looking to get a new pet. On Friday, a pre-Emmys “secret room event,” featuring free swag for invited guests and their pets, benefited both the Shelter Pet Project and the Humane Society of the United States.

Tonight the Shelter Pet Project will be liveblogging the Emmy Awards telecast, which kicks off at 5 p.m. on NBC, on its Tumblr account. It will also post updates on Twitter (@shelterpets) and Instagram (@shelterpetproject).

If you’d like to see your favorite Emmy Awards attendees featured, you’re asked to tweet them and ask that they share stories of their favorite shelter pets, using the hashtag #shelterpetlove. (Bryan Cranston’s Twitter is @BryanCranston, just FYI.)

You are also welcome share a picture and story of your own rescued pet using the #shelterpetlove hashtag.

Good luck to all the Emmy nominees, and, more importantly, to all the shelter pets!

Photo via Tumblr

Tornado-Damaged Tree Stump Becomes Tribute to Family Dog

Jo Holt lost a lot of big trees on her Coxey, Ala., property when an EF3 tornado tore through the town in April.

As the storm passed over the house she’d grown up in, the 78-year-old, her two sons and her Irish setter, Charley, hunkered down in the storm cellar her father built 75 years ago.

The house suffered only minor damage, but most of the trees, which had been planted decades ago, were destroyed.

“It was like total devastation … and it truly was,” Jo told the News Courier. She said one tree in particular, a huge red oak, had been a favorite of her father’s. The tornado snapped the tree in half.

Jo didn’t want to have the 12-foot-high stump removed, but she wasn’t quite sure what to about it. Her son Greg came up with a great idea.

“I woke up in the middle of the night one night and I said, ‘There’s not but one thing to put on it, and that’s Charley,” Greg told WHNT.

His mom contacted Bo Hancock, a chain-saw artist from Corinth, Miss. The stump was decayed in the middle, so Hancock wasn’t able to use it for the carving. Instead, he sawed Charley’s likeness from a cypress log, and used the red oak stump as its base.

Greg told WHNT that when the carving was completed, it was the first time he’d seen his mom smile since the tornado struck four months ago.

Photo via Facebook

Snuggles the Rescue Dog’s Tongue-in-Cheek ‘Baby’ Photos Go Viral

We’ve all seen them — those very adorable, slightly cheesy professional photographs of parents coddling their newborns. Could anything be sweeter?

Why, yes. (Well, at least if you think puppies are just as cute as babies.)

Pictures of rescue dog Snuggles, seen in typical baby-picture poses with her pet parents Jan and Chase Renagar (who happen to be professional portrait photographers), are going viral.

The pictures of the Huntsville, Ala., family were snapped by their friend Jamie Clauss, who’s a professional infant photographer and owner of Count It Joy Photography. Jan had mentioned to Jamie that she would love to use her services some day, after she and Chase started a family. Jamie said, Why wait?

“She jokingly said, ‘We should just use Snuggles,’ and then we just laughed about it for a while,” Jan told WHNT. “And then she’s like, ‘No, we really should,’ and I’m like, ‘Okay, let’s do it!’”

Jamie said she had no inkling that the photos, posted last week, would be viewed by millions of people on the internet.

“I never thought it would become this worldwide phenomenon,” she told WHNT. “I’m just kinda riding this wave right now.”

Jamie said she’s been asked about — and will definitely consider —  doing more photo shoots of four-legged “babies” and their pet parents.

For more pictures of Snuggles being snuggled, check out the Count It Joy Photography website.

Photo via Facebook

Love Me Tinder: Dating App Finds 2,700 Matches for 10 Homeless Dogs

Perhaps taking a clue from BarkBuddy, an app that matches homeless dogs with people looking to adopt a new pet, pups from a New York City shelter are now being featured on the popular Tinder dating app.

Three interns at the ad agency BHH came up with the idea while participating in a competition to create a viral campaign.

“People strictly go to Tinder to find love, go there to find relationships and companionship,” Alexis Mood, one of the interns, told Adweek. “These dogs have something to give.”

Tinder requires users to have a Facebook account, so Social Tees Animal Rescue, a no-kill shelter, created pages for 10 of their homeless dogs. And since Tinder doesn’t allow profiles for children, the shelter had to fib about the dogs’ ages — for example, 9-week-old Vilma is instead “26.”

The interns added the dogs’ profiles to Tinder July 31 with bios like, “Your doghouse or mine?” and “Roses are grey, violets are grey, and everything is grey because I’m a dog.”

In less than a week, 2,700 matches were found (although only one dog has been adopted so far).

Adweek reports that some Tinder users were confused by dogs suddenly appearing as potential matches.

“LMAO why are there abandoned dogs popping up on #Tinder???” one user tweeted.

Tinder users who “swipe right” to express interest will be provided with adoption information. For those looking for a shorter-term hookup, the dogs are available for fostering, or for being taken for walks.

Mood didn’t say whether her team won the BHH competition (how could they not?!), but she did tell myfox8.com that they will soon be adding more dog profiles to Tinder.

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